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The ghostwrite Story
We started working on ghostwrite in 2022. The first year was mostly spent designing the figure. For a ‘blank canvas’ collectible, the shape is the brand. We worked with dozens of designers and artists and cycled through countless iterations to arrive at what you see today. A kid with a crown: a ghost.
ghosts tell stories. The very ethos of ghostwrite is that these are collectibles that tell others’ stories. A ghost has no face, no gender. It’s not a character, it’s a canvas. A platform for storytelling.
ghosts are Uncommon. Yes, they are limited, exclusive and rare (buzzwords that have lost all meaning) but much more than that, they are true collectibles.
ghosts are designed to be easily graded, easily authenticated, and easily resold. In short, everything we’ve learned from sneakers and trading cards and collectibles, has been applied to ensure the long-term value and cultural relevancy of ghosts.
A lot has transpired to get ghostwrite to be what you see today. And we want to use this space to share some of the stories behind the story.
ghosts tell stories. The very ethos of ghostwrite is that these are collectibles that tell others’ stories. A ghost has no face, no gender. It’s not a character, it’s a canvas. A platform for storytelling.
ghosts are Uncommon. Yes, they are limited, exclusive and rare (buzzwords that have lost all meaning) but much more than that, they are true collectibles.
ghosts are designed to be easily graded, easily authenticated, and easily resold. In short, everything we’ve learned from sneakers and trading cards and collectibles, has been applied to ensure the long-term value and cultural relevancy of ghosts.
A lot has transpired to get ghostwrite to be what you see today. And we want to use this space to share some of the stories behind the story.
This is the ghostwrite theme song.
Yes, we have a theme song. Don't you?
Wait, you're telling me that you DON'T have a theme song for your blank canvas, collectible toy brand?
That's weird, because we definitely do have one.
The Story Behind The ghostwrite Design Process: Batch 001
A question we get asked all the time is "How did you come up with the shape of the ghost?"
The answer is in the very long design process that started way back in 2022, when we began working on our blank canvas figure.
We worked with dozens of talented designers and artists and cycled through countless possibilities when trying to figure out what a ghost would look like.
This is a small sample from Batch 001 of what could have been. Which sketch do you like? Lots more coming in the next batch(es).
See The Full Batch on IG
The answer is in the very long design process that started way back in 2022, when we began working on our blank canvas figure.
We worked with dozens of talented designers and artists and cycled through countless possibilities when trying to figure out what a ghost would look like.
This is a small sample from Batch 001 of what could have been. Which sketch do you like? Lots more coming in the next batch(es).
See The Full Batch on IG
The Story Behind The ghostwrite Design Process: Batch 002
This is Batch 002, showing more of the design evolution of how our team went from nothing to the ghost you know and love today.
Whereas Batch 001 was very abstract and wide-ranging when we pondered what our blank canvas figure would look like, Batch 002 is relatively more human-like and familiar feeling.
Do you think we should have picked one of these sketches for our final design instead?
See The Full Batch on IG
Whereas Batch 001 was very abstract and wide-ranging when we pondered what our blank canvas figure would look like, Batch 002 is relatively more human-like and familiar feeling.
Do you think we should have picked one of these sketches for our final design instead?
See The Full Batch on IG